Power, Presence + Personal Brand: Rochelle Moffitt on Leading with Identity

At the intersection of strategy and soul, few voices resonate as powerfully as Rochelle Moffitt’s. Recently featured in stuff.co.nz, the Revved Co-Founder and Founder of Tickled Pink is commanding attention as one of Aotearoa’s leading personal branding experts - and she’s just getting started. From advising high-profile entrepreneurs to helping emerging leaders shape their public voice, Rochelle’s mission is simple: equip people with the tools to be seen, heard and remembered.

“It’s about reverse-engineering the ultimate vision, defining what success looks like, and then crafting the steps to get there,” she explains in the article.

The feature highlights Rochelle’s distinctive approach to personal branding - not as surface polish, but as a transformative leadership tool. She pulls back the curtain on how LinkedIn, when used strategically, is a goldmine for visibility and why the top 2% of users consistently turn content into career-shaping conversations.

“In these challenging times, when business is tough for so many, the single greatest force for transformation is the human element,” says Rochelle. “Genuine connections and relationships are the bridge from struggle to success.”

This philosophy is the driving force behind the upcoming Revved 2025 Business + Leadership Summit, an unapologetically bold, all-genders event that redefines what leadership looks like in the future. Co-Founded by Rochelle and ZEIL Founder Anna Mowbray, the summit promises high-impact content, unfiltered conversations and real-world strategies for those ready to step into their spotlight.

“At Revved, we’re not waiting for permission - we’re creating the stages ourselves.”

Whether you’re an entrepreneur looking to break through or a change-maker ready to expand your reach, Rochelle’s insights offer both inspiration and tactical clarity.

What You’ll Learn in the Article:

  • How to stand out on LinkedIn and join the top 2% of visible professionals

  • Why personal branding is no longer optional for leaders

  • What to expect from the revolutionary Revved 2025 Business + Leadership Summit

Read the full article now on stuff.co.nz and discover how Rochelle is helping a new wave of leaders show up with purpose, power and presence.

Revved Events

The Business Event of 2025.

Powerful Minds. Limitless Acceleration.

7 August, Viaduct Events Centre, Auckland.

https://www.revved.events
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